• Selling Handmade

    12 tips for creating effective craft show displays

    When I visit a craft show, I enjoy viewing not only the many different types of products, but also the creative ways that sellers display their merchandise. Let’s face it: many craftspeople do not have an unlimited budget for display fixtures. You’ll see picture frames propped up on table easels over which necklaces are draped, clothes drying racks doubling as scarf hangers, branches stuck in vases from which ornaments hang, and tiered dessert stands on which trinkets can be perched. Last year at a craft show, I needed a rotating stand for fingerless gloves, so I tucked a Lazy Susan from my kitchen beneath a metal Christmas card “tree” I…